I became familiar with this nonfiction series from other librarians who said this series FLIES off the shelves. I am hoping they do. From this one I can see that they would. The series focuses on one wildly popular brand, or company, and tells of its history and major products. In this one, you learn who created LEGOs and why. The reader also sees a timeline of how the company progressed. Bold-faced words are defined in a glossary, and there is an index as well. I think this would be readable for a student in third grade or higher. (338.7 GRE)
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